THE TRAFFIC CODE

INTRODUCING

The Traffic Code

Unlock the POWER of  Facebook™ & Instagram™ ads to achieve consistent, profitable results for your online business. 

The Traffic Code is a foundational step-by-step proven ads system to skyrocket your traffic so you can run your own effective ad campaigns without having to hire an ads agency.  

INTRODUCING

The Traffic Code

Unlock the POWER of  Facebook™ & Instagram™ ads to achieve consistent, profitable results for your online business. 

The Traffic Code is a foundational step-by-step proven ads system to skyrocket your traffic so you can run your own effective ad campaigns without having to hire an ads agency.  

After over five years of helping online business owners with their Facebook™ and Instagram™ ads, I've developed a proven step-by-step system that works if you are:

Fed up with your content reaching the same handful of people

Tired of “boosting” a Facebook™ post to get a handful of random likes that don’t translate into anything remotely worthwhile

Confused every time you log into Facebook™ Ads Manager that it's got your head in a spin

Struggling to understand terms like “A/B testing” and “Facebook™ pixel” and you're feeling out of your depth

Stuck in neutral wanting to grow your audience with paid traffic but don’t know where to start

Ready to create consistent income with impact to match!

You're in the right place, and I'm going to tell you how The Traffic Code will give you the knowledge, tools and guidance you need to crack the code to finally increase your visibility and fill your launches with highly qualified leads primed and ready to buy your transformational offer.

By the end of this program, 
you will have:

#1
The Assurance Your Account is Set Up Right


Get your account set up right inside business manager, as well as be compliant with the iOS updates. You'll get clear instructions on how to verify your business and domain. Rest assured that you'll be set up and ready to launch your campaigns moving forward.


#2
Created An Action Plan
For Your Campaigns


Take the guess work out of what kind of campaigns to run. The first part of measuring the health of your ad campaigns is knowing your goals and deciding on a budget. You'll confidently be able to set your goals to launch your courses, sell out your workshops and book your calendar with dream clients.

#3
The Skills To Banish 
"Tech Nightmares"


 The Traffic Code is full of short videos giving you time to implement as you learn. You'll say goodbye to all those little tech hangups and soon be wondering why you ever felt overwhelmed.




#4
The Know How To 
Pixel Everything


to be able to target and grow your audiences, as well as track the results of your campaigns. Knowing what a pixel is, what it can do for your business and where to place it is vital to getting successful results.



 

#5
Dialed In On Your Messaging & Targeting


by getting clear on who your perfect person is, what they want and where to find them. The clarity you'll walk away with after this program will make a huge difference with success of your campaigns, as well as will increase your conversions.



#6
The Understanding Of Metrics


The ability to determine the health of your ad campaigns is critical to get a higher return on ad spend. Once you understand which metrics you should be looking at and what do they mean, you'll be able to confidently make decisions on whether to turn off, leave or scale your campaigns.


But above all else...

The Traffic Code will give you the skills, strategy, and resources that will allow you to confidently give your business the fuel it needs to build your crazy cool life and a business you love.

STACY TUSCHL

Foot Traffic Formula, Host of the Foot Traffic Podcast & Author of The Implementation Code

"When running a business, you need to be seen to sell.  You just can't make more money if you don't get more traffic through the door. Organic marketing should not be your only strategy. Paid advertising has been a critical part of our marketing strategy. Michelle has been my Ads Strategist for over two years now and has been an integral part in us launching new products getting higher revenue with a lower investment to surpass our goals which simply exceeded my expectations."

To Sum It Up: The Traffic Code Will Transform Your Business 
and it's Officially OPEN for Enrollment

TWO PAYMENTS OF

$297

A ONE-TIME PAYMENT OF

$497

WHAT'S INSIDE THE TRAFFIC CODE

MODULE 1: 
START FROM THE GROUND UP

  • Learn what paid traffic can do for your business (Realistically, not in the “do this and make 6 figures in 6 days!” way) 
  • ​Navigate through ads manager with confidence
  • ​Set up your business page to get the most out of your paid traffic
  • ​Verify your business and domain to be compliant

MODULE 2: 
BUILD AN ACTION PLAN

  • Discover what role your offer plays in your ad campaign funnel 
  • ​Gather all the details and information you need and organize it in one place
  • ​Master the art of setting campaign goals by reverse engineering your ad spend amount

MODULE 3: 
FIND YOUR AUDIENCE

  • Learn the types of audiences available to use and which ones you need
  • ​Discover the simplest ways to find and set up your custom and look-a-like audiences
  • ​Learn all about your perfect person, what they want and where they hang out so you can target them

MODULE 4: 
SET UP YOUR PIXEL

  • Learn what the pixel is, what it does, and why you need it
  • ​Set up the pixel in all the right places
  • ​Learn what conversion events to use so you can accurately track and understand your ad campaigns results

MODULE 5: 
SCROLL STOPPING CREATIVE

  • Break down the elements of a high converting ad
  • ​Learn what type of copy is needed to get your prospect to click
  • ​Create magnetic ads that get your prospects to stop their scroll

MODULE 6: 
SET UP YOUR CAMPAIGN

  • Learn the ins and outs of campaign objectives and how to set your budget
  • ​Learn the what, when, who and where
  • ​Set up the ad visuals and copy

MODULE 7: 
DIAGNOSE WITH METRICS 

  • Learn what metrics to look at and what they mean
  • Learn how to spot the gaps and fill the holes
  • ​Understand the data that determines what decisions to make - turn off, leave on, or scale

to make sure you're supported every step of the way, you'll also get access to: 

bonus 01

the FB compliance tool kit
understand the Facebook ad policy and walk you through ways to be proactive, what to avoid and the appeal process, so you know what to do if your ads get rejected or your account is 
shut down. 

bonus 02

the ROI calculators
plug and play calculators to help you hit your revenue goals, so you know exactly what your ROI is for your webinar, SLO, and 
list building campaigns.

bonus 03

the messaging that converts swipe pack
a bundle of swipes, ideas, and templates so you never have to start from scratch again and have messaging swipes for every piece of every ad campaign you create.

bonus 04

the traffic conversion code
learn the most effective ads campaigns you should always be running that will help you grow your audience, fill up your launches and convert more prospects into customers so you can sell out your offer.

When you add it all up, 
that's a total real-world value of $1,635.

Time is running out to get started on being the fastest-growing but luckily you can join The Traffic Code today for just...

TWO PAYMENTS OF

$297

A ONE-TIME PAYMENT OF

$497

JENNIFER GOLDBECK

BAKERY REALITY

"My first time running ads I was able to get over 500 people signed up for my webinar and hit a milestone of $10,000 in my business with my $47 offer. The best part...my cost per lead is $0.56! The results I'm getting are maximizing my reach and my return on investment. I've been able to achieve my revenue goals faster."

Imagine tweaking, testing, and repeating your ad campaigns with confidence, because you understand the strategy behind every change and know that your ads are positioned to target your perfect buyers and turn them into loyal customers.

How would you feel if you could sell out your offers with ease, and build a long waitlist of people excited to work with you… closing your laptop at the end of the day knowing that your inbox is full of inquiries from people you really want to work with.

how would YOUR ONLINE BUSINESS be different if you could:

CONFIDENTLY publish your ads and get your transformational offers in front of your perfect buyers.

Launch a new product knowing that it’s EXACTLY what your audience is looking for.

EASILY describe your ideal customer in a few short sentences and feel confident that you know exactly how to reach them.

Stop feeling like you’re bothering your prospects and start speaking directly to their wants and needs.

Actually take a break from your laptop and enjoy that feeling of success and financial freedom.

You may have been struggling with bringing in quality leads or consistently selling your offers… until now. 

Plus you'll be backed by a 7-day "do the work" money back guarantee

If you're on the fence...or if other trainings have left you skeptical...Then I want to give you the opportunity to put The Traffic Code into action and experience how easy it can be to build an audience of raving fans every single day.

Once you purchase the course, you have 7 risk-free days to go through the trainings, implement the system and build a strategic ad campaign. And if, after that, you don't believe the Traffic Code will genuinely help you grow your audience... just email us at info@themichellefernandez.com and we'll review your work and start the refund process.

I'm so confident that if you implement what you learn inside of The Traffic Code, you'll get ROI that knows no limits. The only thing you have to do is put your current beliefs about running Facebook Ads aside and give it a chance. You have nothing to lose and hundreds, if not thousands of highly qualified leads waiting for your offer.

MARTINE WILLIAMS

Choose You

"It's INSANE to see how these strategies, reduced my my cost per lead from $5.74 to $1.32 which allowed me get more than double the leads with the same budget. It's confirmation that what I'm doing matters because people need what I have to offer. So exciting to see what a huge difference it has made in my business."

Hi! I'm Michelle!

I’m a Facebook® and Instagram® ads specialist, which means I spend my days helping multiple 
6 and 7-figure businesses create strategic ad campaigns that attract and convert high quality leads.

I’ve helped 7-figure business owners bring in $100k+ with a $5k ad spend.

I’ve helped 6 & 7 figure business owners grow their list by THOUSANDS in just a few weeks.

I’ve studied under some of the greats, and I understand the overarching strategy behind ads, not just how to get a low CPL.

In other words, working one-on-one with me is very expensive.

I want YOU to have those results too, without having to spend all your hard-earned money hiring me and my team to do it for you.

So today I’m officially inviting you to take a peek inside my brain and learn my proven ad campaign strategy, so you can finally stop guessing and start selling out your offers.

Become the envy of your colleagues and competitors with…

Strategies to consistently grow your audience with your perfect fit prospects.

Strategies to feel confident to create an ad campaign strategy so you don’t have to hire an ads agency.

Strategies to fill your funnel with people who are ready to buy. 

Strategies to get you a higher return on your ad spend.

Why should you trust me?

Integrity. Vision. Results.

I don't just teach this stuff...I actually do it. I'm in the trenches running these EXACT strategies for myself and my clients to increase their return on ad spend.

I have my finger on the pulse of what's working now marketing strategies. Online marketing is constantly changing. I'm not about using 2017 strategies. I'm all about what's working currently to get my clients the results they are working towards.

I help online businesses make money moves. I work with clients that have different types of digital products and coaching programs. I know their programs, just like yours, are life-changing. I love helping them get their message to the world, go beyond what they thought was possible in their business and ultimately live a crazy cool life.

PENNY KELLEY

Founder, Marketing Profit School

"Michelle consistently produces excellent results for her clients and understands what it takes to test and optimize campaigns and complex marketing strategies on Social Media."

ALICIA JONAS

Business Coach

"Michelle is honestly one of my most favorite human beings and the only traffic expert I will recommend to my own clients! Not only is she full of energy and easy to talk to, but she is the most knowledgeable person I know when it comes to the newest traffic and conversion strategies and best practices. I always know that when I bring my challenges to Michelle, she’s going to come back at me with honesty, respect, and a plan of action that is PURE GOLD. Michelle is definitely a person I want in my corner as both a friend and traffic/ads/conversion expert."

KERRI CARLILE

Launch & Win Blueprint | Messenger Bot Sales Machine

"Michelle is my go to person for ads strategy. Michelle helped me to take the drama out of Facebook ads, know exactly what I should be looking for, and more importantly, how to improve my ads to boost my ROI. Her strategies are always on point with what's working now and she makes it simple to get results."

frequently asked questions:

When do I get access to the member's area?
You will receive an email immediately after purchasing that gives you all the deets for how to access our Member's Area right away!
How much time is this going to take to implement?
You can start right away in as little as 10 minutes per day to start implementing and start to see results in as little as a week.
I’ve never even tried to run my own ads. Will this course be too advanced for me?
Definitely not! This course will teach you everything you need to know about running successful ad campaigns, and nothing you don’t need to know. You’ll be skipping right over the guessing game stage and working with proven strategies and templates.
Is this just "boosting" posts?
Not even close! This is not a strategy that I use nor do I recommend you use either. This is a strategy to attract new customers based on the data of what your current audience and customers are doing.
How long before I see a return on investment with this course?”
Remember how I told you about the time I helped a client generate $100K with a $5K ad spend? That’s a 20x return on investment. Although I can’t promise you’ll be able to achieve those results right away, even if your campaign is half as successful, you could potentially break even with one $50 campaign. If you have a converting offer and once you know HOW to turn $1 into $2 with social advertising, you won’t look at investments in the same way.
I’ve been running my own ads for a while. Will this course teach me anything new?
That depends. How confident are you? What kind of results are your ads getting? If you feel like it’s time to scrap everything and go back to the basics, then the Traffic Code might just be perfect. But if you feel like something a little more intermediate, just email info@themichellefernandez.com and ask about The Traffic Conversion Code™.

Harness the POWER of Facebook™ Ads

to skyrocket your traffic, fill your launches with highly qualified leads and increase your bottom line...

without having to hire an ads agency

Michelle Fernandez LLC (c) 2021
DISCLAIMER: Michelle Fernandez LLC is not part of the Facebook or Instagram website or Facebook Inc. or Instagram. 
Additionally, Michelle Fernandez LLC is NOT endorsed by Facebook or Instagram in any way. 
Results are not typical or guaranteed.
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